A Mini Vegan Superdrug Beauty Haul

A Mini Vegan Superdrug Beauty Haul

Although my skincare and make-up collection is cruelty-free, I’m not sure how much of it is vegan. A product can be vegan without being cruelty-free and vice-versa, confusing right? If you want to read more about that, check out this guest post from Steph.

When you go vegan and buy products like this, there are a few things you need to consider. One thing in particular is parent companies and where you stand on them. For example, a lot of my eye make-up is from Too Faced and Urban Decay. These brands themselves do not test on animals but their parent companies do, so they’re not truly cruelty-free. This is a topic that seems to divide many veggies and vegans. From what I understand, people who still buy from these brands want to show a demand for it. Whereas some people still feel like they are funding animal cruelty.

As a new vegan, I am reconsidering my stance. Like I mentioned in my past post, I have a more relaxed attitude to it this time round. I probably won’t re-buy some of these products, but I’m not going to be wasteful and chuck them either. For more reading on this topic, I recommend checking out two of my favourite bloggers. Sarah from The V Nice Life wrote about why she’ll still support these brands and Nadia from Not So Quiet Grrl broke down both sides of argument.

Keen to make a point of trying more vegan products, I took a trip into Superdrug as I wanted to see how attainable they are. Here’s what I got:


Liquid Foundation from Collection

Last weekend, I ran out of foundation. I find that most people who wear make-up will stick to products they like for basics such as foundation. I’ve been using Collection’s foundation since I was a teenager. In recent years, I’ve started mixing it with one of Barry M’s liquid foundations too. So, my main motivation for visiting Superdrug was to re-buy this upon discovering it is in fact vegan! According to their website, the company do not test on animals or sell in China. However, not all of their products are vegan. I use their foundation and concealer, which are. You can find their full product list here.

Vegan beauty tools from B. Makeup

The great thing about Superdrug is that they’re against animal testing too and I believe the majority of their own brand stuff is vegan. It’s also pretty affordable too. I was in need of a few more eyeshadow brushes and found a brush set in the sale. The brushes are beautifully soft and hold shadows really well. The lash brush really helps keep my wild eyebrow hairs in place without using any product. I like to do this before applying stuff. I also picked up some beauty blenders, which I use a lot. Overall, I was very impressed and I’ll definitely be buying again.


Superdrug have so many different ranges!

I was really impressed with how much Superdrug offer themselves. I don’t know if they’ve recently expanded or if I just haven’t be paying enough attention, but there’s lots of vegan-friendly products there. Their face masks and hand creams are unbelievability cheap. You only need a small amount so you know it’ll last a while. My hands feel a little rough and I do need to take better care of them. I’ve only used this a couple of times and I’ve noticed a difference already.

Summer is just around the corner and I do like to switch up my skincare routine as seasons change. The first thing that caught my eye was an oatmeal exfoliator from the Vitamin E range.

I was really curious about the texture; I thought it would feel thick or heavy and was pleasantly surprised. It’s not as solid as say a mud mask but also not as light as a moisturiser. Since I work freelance, I like spending an hour or so unwinding in the tub. I tend to stick to masks that stay on a while but this was a nice change. It left my skin feeling just as soft in half the time. I think it’ll come in handy during the warmer months or when I’m feeling lazy. I’m currently on my period and it’s a quick way to help manage my oily skin.

I also picked up this cleanser from the Naturally Radiant range based on recommendations from Twitter. Wow, this one did not disappoint! It’s definitely my favourite product from this little haul. This is one of the best cleansers I’ve used in a long time. I used this after I removed my makeup and my skin felt amazing afterwards. It was like I was never wearing make-up to begin with!

I think I definitely underestimated Superdrug’s own stuff because I guess it’s easy to walk past. I can’t be the only one who’s fallen victim to consumerism’s trap and picked up a product because the packaging is pretty. Now I kind of like how basic their packaging is because the products speak for themselves.

Like anything, this is going to be a process. We’ve pretty much got our food down and adapted a lot quicker than I thought we would. At the moment, I am focusing on switching up products like this and replacing when I can. I recently discovered my favourite Lush face mask has honey in it, which is a bummer but luckily there are alternatives I can try.

With such a great selection out there, I’m definitely feeling better about ditching brands with questionable parent companies. If I can, I want to support more independently owned businesses. I’m not too frustrated yet and actually having fun looking into all of this. I’m looking forward to blogging about how I get on 🙂


EDIT: I’ve just been informed that Superdrug is owned by a company that tests on animals (in case parent companies are an issue for you) and that Collection sells in China and are not cruelty-free. 



  1. April 23, 2017 / 6:57 pm

    I basically wrote the same post like two years ago! I loooove Superdrug own brand, it makes up most of my beauty products! I actually just re-stocked on that hot cloth cleanser today. It’s so so worth buying, like you said, they have a huge range of products (I buy their toothpaste too because it’s cruelty free and vegan) and it’s cheap! I could rave about it forever! Glad to see others spreading the word!

  2. April 29, 2017 / 6:57 pm

    I buy almost all of my toiletries and skincare from Superdrug – I love how affordable it is! The Vitamin E collection is some of my favourite skincare!

  3. May 20, 2017 / 5:01 pm

    It’s so hard finding brands without a parent company that test. I can definitely suggest some great small independent biz’s for skincare and makeup such as Weleda, Corinne Taylor, Sweet Cecily’s, White Rabbit, Mallow & White, Holistic Green Beauty, Evolve Beauty (for skincare).. Hope these help lovely. I look forward to reading more about your vegan journey xx

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